A Central Texas car dealer will pay nearly six figures annually for the naming rights of the field for one of the Austin area’s top high school football programs.
Leif Johnson Ford agreed to pay the Lake Travis school district $92,000 per year for the next five years to sponsor the turf where the high school’s six-time state championship football team plays its home games, according to documents obtained by the American-Statesman. The dealer also had to pay $25,000 in initial costs to design and install the signage at the newly
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