Sunday’s World Cup final is entering rarefied air from a viewership standpoint.
Telemundo announced a record-setting 23.9 million viewers watched the Spanish-language broadcast for Spain’s 1-0 victory over Argentina during the World Cup final, making the match the most-watched soccer telecast in Spanish-language media history, the network says. Combined with Fox’s 42.5 million viewers for the match-only window, the total World Cup final audience reached 66.4 million viewers, far and away the most-watched soccer match in U.S. history.
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According to Jon Lewis of Sports Media Watch, it was the largest television audience, excluding NFL games and news events, since the series finale
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