PEORIA — The Bradley Braves men’s basketball team is adding a corporate sponsorship space to its uniform for the first time.
The team jersey will carry a stitched brand name on the upper corner of the chest. The men’s team won’t be alone. All 15 of Bradley’s athletic programs will have that jersey patch space available to sponsors as revenue streams continue to develop at the college level.
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The move follows the NCAA’s approval of adding jersey patch sponsors to its athletics uniforms. Bradley will do so via Bradley Athletics and Learfield’s Bradley Sports Properties.
“The ability to have a true ally stitched
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